Johnson Brothers Expands Relationship with Copper Cane

Johnson Brothers expands relationship with Copper Cane.
Johnson Brothers expands relationship with Copper Cane.

Johnson Brothers, family-owned and operated since 1953, just announced that it is expanding distribution of the award-winning Copper Cane Wines & Spirits portfolio into four new markets: Hawaii, Nebraska, North Dakota and South Dakota. These states join existing partnerships in Minnesota, Iowa and West Virginia, according to the company. 

Established in 2014 by fifth-generation Napa Valley vintner Joe Wagner, Copper Cane has taken the wine industry by storm with its rich, innovative wines. Since then, the portfolio and reputations of both Copper Cane and Joe Wagner have only grown, with Joe establishing himself not just as a leading winemaker but also as a wine influencer on TikTok and his podcast, “Go with your palate,” the company states.

Through these platforms, Joe shares his dynamic personality and content to engage a new generation with the world of wine and what that world can be.

Broadening a Successful Partnership

“Copper Cane and Johnson Brothers have already successfully partnered in other markets, and we are very excited to broaden our relationship with them, bringing us to seven markets,” states Joe Wagner, owner and winemaker of Copper Cane Wines & Spirits, ina news release.

“We are both family-owned and operated businesses that share values of passion, integrity, teamwork, excellence and the commitment of collaboration with our customers to ensure they and consumers can enjoy our excellent brands in their respective markets,” Wagner continues.

The expanded Copper Cane portfolio will be managed by Oxford Street Merchants, Johnson Brothers’ luxury organization, the company states.


“We are beyond excited to expand our successful partnership with Copper Cane to seven states,” says Yale Johnson, Vice President of Johnson Brothers, who leads Oxford Street Merchants, in the release. “The portfolio features some of the most dynamic and fastest growing brands in the luxury space today, and we are confident our relentless commitment to executional excellence will drive lasting results.”


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