Mast-Jagermeister Appoints New CMO
Mast-Jägermeister US has named Chris Peddy as chief marketing officer.
Peddy will oversee Jägermeister’s new brand identity launch, as well as all aspects of the U.S. marketing platforms, brand strategy and innovation, digital marketing, customer...
Stoli Group Announces New CEO
The SPI Group announced today the hiring of Hugues Pietrini as Global CEO of Stoli Group, its division responsible for the production, management and distribution of S.P.I. Group’s global spirits portfolio.
The organization named for vodka has...
NBWA Recognizes Alcohol Awareness Month
Throughout the month of April, the National Beer Wholesalers Association (NBWA) will be recognizing Alcohol Awareness Month, as highlighted by the U.S. Health and Human Services Substance Abuse and Mental Health Services Administration (SAMHSA), to raise awareness about...
Global Craft Beer Market Could Hit $500 Billion by 2025
The global craft beer market is expected to reach $502.9 billion by 2025, according to a new report by Grand View Research, Inc.
The market is expected to witness substantial growth over the forecast period due to the rising...
Craft Beer Growth Slowed by Corporate Acquisitions
Why has craft beer’s growth slowed?
The Brewers Association is pointing a finger at Big Beer.
After realizing a 15% growth in volume in 2015, the craft beer category grew only 6% in volume last year.
In a report released this week, the...
John Esposito Joins Real McCoy Spirits
MYReal McCoy Spirits, the makers of the award-winning rum inspired by legendary Prohibition rum runner Bill McCoy, announced the appointment of distinguished industry veteran John Esposito as the company’s new chairman.
“With his significant leadership...
Breakthru Beverage Restructures United Team
Breakthru Beverage Group announced a new leadership structure for its United Division that is dedicated to the Diageo and Moët Hennessy USA portfolios.
Effective immediately, Matt Wind will assume the role of Vice President, Business...
Diageo Launches DrinkIQ Digital Learning Tool
Diageo today announced a new DrinkIQ e-learning tool to provide consumers with info to make positive decisions about drinking responsibly and tackle myths about alcohol.
The tool is available from today on DrinkIQ.com in the U.K., U.S. and Australia, with localized versions...
Which State Will Legalize Cannabis Next?
Editor’s Note: This piece originally ran on our new legal cannabis news website, CannabisRegulator.com.
Election Day 2016 was triumphant for the pro-pot movement. Four states voted to legalize cannabis, doubling the number that have passed such laws.
Will...
Cognac Region Announces New Marketing Campaign
France’s Cognac region will significantly increase its marketing in the U.S. in the near future.
The Bureau National Interprofessionnel du Cognac (BNIC) — the entity that promotes, protects and develops the Cognac Geographic Indication and its culture, with the aid...
