Aussie founded Mate Maker just announced the arrival of its new Golden Hour variety pack. Dishing up four flavors and eight cans of epic sunset moments, the variety pack is now available throughout Southern California, the brewery states.
“Mate Maker has been a brand that we feel has the potential to grow quickly and take material share within our distribution footprint,” said Jeff Hansson, CEO of Scout Distribution, in a news release. “In a market full of hard kombuchas, Mate Maker has created an elevated product that really stands out from a flavor and quality perspective. Justin (Mate Maker Founder) has put together a team of high pedigree industry veterans, so we are expecting rapid growth in all channels in the coming months.”
Mate Maker Driving the Hard Kombucha Category
Despite just arriving in the U.S. late last summer, Mate Maker has made an outsized impact in the hard kombucha category, selling over 1,000 barrels across a small number of key accounts in San Diego. They also won a Gold Medal for best hard kombucha at the San Diego International Beer Festival, according to the brewery.
Mate Maker also announced that it has expanded its relationship with Scout Distribution to include Orange County and Los Angeles, and hired regional veteran Matt Armstrong as market manager OC and LA, the brewery states. Armstrong spent four years growing Ashland Hard Seltzer’s profile in the region.
The Golden Hour variety pack will feature four flavors: Peach Smash, Blood Orange P.O.G., Pineapple Sundream and Dragon Berry.
