Drinks99, a craft drinks distributor from Hong Kong, just opened its new Singapore office today. This strategic expansion reflects Drinks99’s dedication to bringing its range of craft beverages to the vibrant bar industry in Singapore and wider APAC.
To kickstart its presence in Singapore, Drinks99 will be participating in BCB Singapore, one of the most prominent bar industry events in the region. At the event, Drinks99 will host a booth featuring Seedlip, the renowned non-alcoholic spirits brand, and showcase a selection of delicious non-alcoholic cocktails crafted with their products. This will provide an opportunity for industry professionals to experience the quality and innovation of spirits that Drinks99 brings to the market.
Bringing Craft Beverages to Singapore
The founding duo, Simon Disler and Daniel O’Connor, will be leading the charge in Singapore, bringing their expertise and passion for craft drinks to the local scene. Joining them will be Chris Peart, formerly of 28HKS, who will assume the role of General Manager in Singapore, overseeing the operations and driving growth in the market.
With its launch, Drinks99 will introduce a curated selection of premium brands to the Singaporean market. These brands include Bob’s Biters, Seedlip Drinks, Hapusa, AER cocktail enhancer, Old Duff Genever, Quiquiriqui Mezcals, Avallen Spirits, ABA Pisco and High West Distillery. Each brand represents a commitment to quality and craftsmanship, ensuring that consumers in Singapore have access to exceptional beverages that cater to their discerning tastes.
“We are incredibly excited to bring Drinks99 to Singapore and introduce our portfolio of exceptional craft beverages to the local bar industry,” said Simon Disler, Co-founder of Drinks99, in a news release. “With our wide range of brands and commitment to innovation, we are confident that Drinks99 will become an integral part of the Singaporean drinks scene.”
As Drinks99 establishes its presence in Singapore, the company is committed to expanding its portfolio and introducing more exciting brands in 2024. This reflects their dedication to continuously offering new and unique experiences to the discerning consumers in Singapore.