Breakthru Unveils ASPECT Fine Wine Strategy
Breakthru Beverage Group has announced the launch of Aspect, a "portfolio solution for the rapidly growing fine wine space," the company says.
Aspect will employ a go-to-market approach with a focus on education, account segmentation,...
DISCUS Announces EPA Energy Star Partnership
The Distilled Spirits Council of the United States (DISCUS) announced today that it was accepted by the U.S. Environmental Protection Agency (EPA) as an Energy Star program partner.
As part of this partnership with EPA, DISCUS...
Diageo Acquires Far West Spirits
Diageo has purchased Far West Spirits, owner of the Lone River Ranch Water brand of hard seltzer RTDs.
Lone River was founded in 2019 by native Texan Katie Beal Brown. Brown will retain a minority interest...
SGWS Announces New SVP, GM — Northern California
Southern Glazer’s Wine & Spirits has promoted Steve Lee to Senior Vice President, General Manager for Northern California.
The move is effective immediately.
In this role, Lee becomes responsible for leading broad market sales activities for...
Canopy Growth Launches CBD Beverage Quatreau in the U.S.
Canopy Growth, a Canaidan cannabis producer with investment from Constellation Brands, has announced the U.S. launch of Quatreau.
Quatreau is CBD-infused sparkling water.
This stateside news follows the 2020 rollout of Canopy Growth’s CBD-infused beverages in Canada.
Quatreau sparkling...
Barton 1792 Begins Filling First New Warehouse in Decades
In what one can only hope is a sign of more whiskey stock to come, Barton 1792 has successfully constructed and begun filling its first new warehouse since the 1960s.
The first barrels rolled into...
Woodford Reserve Reveals 2021 Kentucky Derby Bottle
Woodford Reserve, Presenting Sponsor of the Kentucky Derby, has unveiled its 2021 commemorative Derby bottle.
Each year’s iteration features different artwork that captures the spirit of the race. This year’s bottle showcases a watercolor from...
Budweiser Select Reaches National Distribution
Budweiser’s low-cal variant Budweiser Select officially rolls out nationally after prior availability only in the St. Louis area.
Tapping into the beer category’s emerging “healthier for you” trend, Budweiser Select has 99 calories, 3.1g carbs and...
Moët Hennessy Buys Stake in Jay-Z’s Armand de Brignac
Paris-based Moët Hennessy has acquired a 50% stake in Armand de Brignac, the Champagne brand owned by entertainer Shawn Jay-Z Carter.
The partnership includes a global distribution agreement.
Often referred to as “Ace of Spades,” Armand de...
Grey Goose Essences Launch as Low-ABV Vodkas
Grey Goose has announced the launch of Grey Goose Essences, infused with real fruit and cold-distilled botanicals.
Tapping into the “healthier for you” trend, Grey Goose Essences are 30% ABV, and contain no artificial ingredients, sugar...
