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Guinness Celebrates 200 Years in America with Special Releases

American craft beer drinkers have a lot to be thankful for Guinness. Founded in Ireland in 1759, the beer brand invented nitro brews in the 1950s, and helped popularize the stout style of beer...

American Vodka Continues to Grow

When the vodka boom exploded at the turn of the century, the race to create the most elegant and refined brand image and package, using elaborate distillation and filtration processes as well as a...

NBWA Convention: Part 2

The National Beer Wholesaler Association's convention and trade show took place last week in Las Vegas at Caesar's Palace. During the second day of the event, a number of beer distributors, industry suppliers and...

American Whiskey Faces Supply and Demand Issues

“The whiskey category is growing and growing; we’re loving it,” says Elizabeth Gregg, general manager of Applejack Wine & Spirits. For the Denver area retailer, American whiskey is the fastest growing section of the...

Live from the NBWA Convention

The 80th annual National Beer Wholesalers Association Convention kicked off in Las Vegas yesterday, opening with a somber remembrance in honor of the victims of last weekend's shooting. The event has been held in...

Ted Danson Talks Mixology, Favorite Cocktails

Actor Ted Danson famously played the bartender/bar-owner (and teetotaler) Sam Malone on the TV show “Cheers.” Today, Danson continues his connection with the alcohol world as brand ambassador for Diageo’s Smirnoff Vodka. Danson toured Diageo’s...

Craft Beer Showed Signs of Slowdown in 2016

Is craft beer slowing down? Technically the category remained in growth mode in 2016, expanding 6% to 295.723 million 2.25-gallon cases, according to the forthcoming 2017 Beer Handbook from the Beverage Information Group. That makes craft...

Why Patrón Jumped Into Augmented Reality — and What’s Next

Patrón Tequila launched an augmented reality (AR) tour of its Jalisco distillery last week. The company has long prided itself on embracing technology: Patrón was among the first spirit brands with virtual reality and Amazon Alexa...

Heaven Hill’s Multi-Generation History in Kentucky

Denny Potter is Heaven Hill Distillery's Master Distiller. He has two decades of experience, working on Cruzan, Jim Beam and Maker's Mark prior to joining Heaven Hill in 2013. I recently spoke to him...

Last Year’s Fastest Growing Beer Brands

It’s no secret that the overall beer industry has been lagging, as the macro brands continue to lose ground and the craft sector feels the pain of oversaturation and increasing competition. New brands, styles...