Latest News

Breakthru Beverage Organizational Change

This announcement was recently made by Danny Wirtz, Vice Chairman of Breakthru Beverage Group: I am pleased to announce that Jennifer Zenker has been promoted to Senior Vice President, Governmental and Regulatory Affairs. In this role,...

Report: Legal Cannabis Impacting Beer Sales

As more states legalize recreational cannabis, some alcohol businesses remain wary of how it will affect their bottom lines. A new study may prove them right in their concern. According to research conducted by the Cannabiz Consumer Group...

Amazon Adds Alcohol Delivery In Cincinnati and Columbus

Amazon is expanding its alcohol-delivery services by now offering it in Cincinnati and Columbus. The company announced today that its Prime Now one and two-hour delivery service has added wine and beer to its product offerings available in...

Shock Top Unveils First Brand Refresh

Shock Top unveiled its first major brand refresh this month. The brand will introduce an entirely new look and feel that “still embodies the carefree spirit that is authentic to Shock Top, but with a fresh, youthful...

Johnnie Walker Launches ‘Blenders’ Batch’ Experimental Program

Johnnie Walker announced today the introduction of its new Blenders’ Batch series into the U.S. The program is intended to highlight the “art of blending” that goes on in Johnnie Walker production. These labels of these limited-edition, experimental...

Here Come Cannabis Cocktails

Editor's Note: This story originally ran in our sister publication, Cheers Magazine.   Marijuana compounds are making their way into mixed drinks. Eight states now allow cannabis for recreational use: Alaska, California, Colorado, Maine, Massachusetts, Nevada, Oregon...

Breakthru Beverage Launches Craft Beer in South Carolina

Breakthru Beverage South Carolina announced it will introduce select craft beers to its portfolio, beginning with Louisville-based Goodwood Brewing Co. This represents Breakthru South Carolina’s first expansion into the beer marketplace. “We’re thrilled to be...

Brockmans Gin Expands Distribution

Brockmans Gin has continued its U.S. expansion by opening up distribution in Vermont, New Hampshire and Maine. This new distribution will begin in spring. Brockmans has appointed Horizon Beverage as its broker to lead the push for growth...

Cognac Region Announces New Marketing Campaign

France’s Cognac region will significantly increase its marketing in the U.S. in the near future. The Bureau National Interprofessionnel du Cognac (BNIC) — the entity that promotes, protects and develops the Cognac Geographic Indication and its culture, with the aid...

Which State Will Legalize Cannabis Next?

Editor’s Note: This piece originally ran on our new legal cannabis news website, CannabisRegulator.com.   Election Day 2016 was triumphant for the pro-pot movement. Four states voted to legalize cannabis, doubling the number that have passed such laws. Will...