Absolut Expanding Ready-to-Serve and Ready-to-Drink Lines

absolut

Acclaimed vodka brand Absolut is expanding its Ready-to-Serve (RTS) and Ready-to-Drink (RTD) offerings.

Building on the success of its February 2024 RTS launch, Absolut is expanding its lineup with two new flavors inspired by trending vodka cocktails: Espresso Martini and Classic Cosmopolitan (20% ABV each), according to the brand.

In addition, Absolut’s RTD collaboration with Ocean Spray also continues to grow, with the line adding two new flavors: Vodka White Cran-Peach and Vodka Cran-Mango. Inspired by two of the most iconic flavors from Ocean Spray, these canned cocktails come in at 4.5% ABV each, according to the brand.

Later this spring, Absolut states that its RTD Cocktails line will be introducing three new flavors including: Classic Mule (7% ABV), Classic Cosmo (10% ABV) and Half & Half Tea & Lemonade (7% ABV).

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