Premium tequila brand YaVe Tequila is launching in Texas this month. This latest rollout comes following rapid expansion across 10 states over the past 18 months, alongside a 60% growth rate in the same time period, the brand states.
Distributed by a combination of beer and spirits wholesalers across the state of Texas, led by Andrews Distributing Company and Capital Reyes Distributing, YaVe is bringing all five of its tequila offerings to the Lone Star State.
The YaVe Tequila lineup also includes two base varieties – blanco and reposado as well as two more exotic flavors – coconut, and the world’s first mango-flavored tequila – all inspired by YaVe Tequila founder Joe Cruz, Jr.’s, Caribbean-Puerto Rican roots, according to the brand.
“Our commitment to craftsmanship, quality and authenticity perfectly aligns with the values of the Lone Star State,” said Cruz in a news release. “All of us at YaVe Tequila are excited to roll out our premium tequilas across Texas, as we continue our national expansion.”
The award-winning tequila will be available in both liquor stores, as well as bars and restaurants across the state of Texas, the brand states.
“Tequila is one of the top spirits in Texas, and YaVe Tequila will enter the market in a strong position to have an immediate impact,” said Mike McGuire, co-managing partner and CEO of Andrews Distributing Company, in the release. “As we partner with YaVe for its Texas debut, we’re confident its tequila will become one of the top selling brands in the Lone Star State.”
Patrick Collins, president of Capital Reyes Distributing, the Reyes distributor in Texas, said, “Our team is excited to partner with YaVe and we are ready to execute at an elite level to bring this award-winning line of tequilas to our customers and their consumers across our Texas footprint.”
