Lawson’s Finest Liquids is bringing its Sunshine-lineup to North Carolina in partnership with Artisan Beverage Group, growing its distribution footprint outside of the Northeast for the first time.
Lawson’s Finest Liquids will launch in North Carolina with fan favorite lupulin laden brews in cans, including Sip of Sunshine IPA, Little Sip IPA and Hazy Rays Hazy IPA, the brewery states. All Lawson’s Finest brews are cold, from the time they are packaged to hitting the shelves, to maintain freshness.
- Sip of Sunshine IPA (8% ABV) – Lawson’s Finest’s flagship IPA comes in iconic yellow cans packed with juicy tropical fruit character, floral aromas and layers of hop flavor.
- Little Sip IPA (6.2% ABV) – Little Sip is the little cousin to Sip of Sunshine IPA. This brew brings a fruit-forward character layered with tropical hop flavors and floral aromas.
- Hazy Rays Hazy IPA (5.3% ABV) – This juicy and hazy IPA is soft on the palate with a tropical hop medley of tangerine, clementine and mandarin oranges.
- Scrag Mountain Pils (4.8% ABV) – Inspired by the traditional Czech Pilsner style, Scrag Mountain Pils is Lawson’s Finest’s house lager, a tribute to the brewery’s local water source deep below Waitsfield, Vt.’s Scrag Mountain.
Additional Future Distribution Goals
“Our presence on the East Coast is growing beyond our current footprint for the first time in 5 years. We’ve been viewing the Southeast region as our next opportunity to expand distribution, and, with a partner in Artisan, we are looking forward to our new presence in North Carolina,” said Seth Talmon, Lawson’s Finest’s vice president of sales and distribution, in a news release. “Artisan’s 100% cold supply chain aligns with our commitment to providing the freshest, finest brews to beer lovers everywhere we distribute. Their small, family ownership model and attention to quality make them a great partner for us.”
Through Lawson’s Finest’s Social Impact Program, the brewery has raised more than $2 Million for important causes since 2018. They are also a values-driven B Corp Certified business, with a team made up of 53% women and non-binary folks, the brewery states.
“Expanding our geographical footprint has two major impacts on our business and our team: we are adding new growth opportunities, to reach new audiences and introduce our Sunshine family to more craft beer lovers, and as we grow we also grow our impact,” said Adeline Druart, CEO of Lawson’s Finest, in the release. “As a proud B Corp Certified brewery, every major business expansion is meaningful for us and for the communities that receive donations from our Social Impact Program.”
In addition to North Carolina, Lawson’s Finest also currently distributes across Vermont, Connecticut, Massachusetts, Maine, New Hampshire, New Jersey, New York, Pennsylvania and Rhode Island, according to the brewery.
