The Brand House Group and its subsidiary ICONIC Spirits have entered into an agreement with Southern Glazer’s Wine & Spirits (Southern Glazer’s) to distribute the company’s entire spirits portfolio nationwide. Southern Glazer’s will distribute The Brand House Group’s OMAGE California artisanal brandy and its O’RTE single-estate tequila, in addition to the Japanese portfolio of subsidiary ICONIC Spirits, which includes TEITESSA single-grain Japanese whisky and AWAYUKI Japanese Strawberry Gin, among others.
“Southern Glazer’s is a proven brand builder, leader in luxury spirits and digital commerce innovator with a massive national footprint,” said Julious Grant, Chairman/CEO of The Brand House Group. “This agreement furthers our mission to deliver the very best artisanal spirits found within our portfolio to consumers all across the U.S.”
“Since rolling out some of the most distinct luxury spirits brands in recent years, we’ve received high praise from both consumers and top media outlets,” added Grant. “Working with Southern Glazer’s will allow us to introduce our products to a much wider audience as we continue to expand our portfolio and offer remarkable artisanal spirits that are unparalleled in quality and taste.”
“We greatly appreciate that The Brand House Group/ICONIC Spirits has trusted us with representing their brands on a national level,” added Mark Chaplin, Senior Vice President, Sales & Marketing, Southern Glazer’s. “Utilizing our unparalleled nationwide network, leading eCommerce capabilities, and expert salesforce will allow us to build these brands and achieve the desired business results.”
