Southern Glazer’s Active On First Day of Canadian Cannabis Sales

Established by Southern Glazer’s Wine & Spirits, Great North Distributors — Canada’s first national sales broker for legalized adult-use cannabis — successfully launched on the first day of sales in Canada.

With a team of sales professionals, Great North looks to support sales of legalized cannabis among provincially owned and operated retailers along with private retailers, in accordance with the provincial regulations and legal sales schedules.

“This is an exciting day in Canada and we are ready to put our experience and expertise to work to ensure the efficient, legal, and safe distribution of cannabis in Canada,” says Doug Wieland, EVP and GM, Great North Distributors. “We not only were the first national sales broker for legalized cannabis, but I’m confident that our preparations over the past few months will make us the best.”

Great North is the exclusive manufacturer’s representative for Aphria Inc., a Canadian cannabis producer. The broker has immediately begun sales of Aphria’s range of cannabis products. Great North will also apply its data-analytics capabilities to the new cannabis industry, providing suppliers and retail customers with a data-driven approach to cannabis sales.

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