Breakthru Beverage Organizational Change

This announcement was recently made by Danny Wirtz, Vice Chairman of Breakthru Beverage Group:

I am pleased to announce that Jennifer Zenker has been promoted to Senior Vice President, Governmental and Regulatory Affairs.

In this role, Jenn will manage Breakthru Beverage Group’s Government Affairs department, as well as continue to work as the lead on trade practice and regulatory compliance matters with the legal department. Jenn will continue to report to me, and Don Pydo, Vice President of Governmental Affairs, will now report into Jenn.

Under Jenn’s leadership, the government affairs team will pursue a strategic approach to our public affairs agenda. Working alongside Breakthru’s market leaders, the Wine and Spirits Association of America (WSWA), state associations and other stakeholders, Jenn and Don will shape policy development and legislation that is advantageous to wholesalers and prioritize the ongoing education of regulators and policymakers on the importance of the three-tier system. They will also seek to increase our associates’ engagement on our government affairs agenda and initiatives.

Prior to joining Charmer-Sunbelt Group in 2008, Jenn practiced law at Clifford Chance and Howrey, LLP in New York and Washington, D.C. She graduated with honors from George Washington University’s National Law Center, and holds a B.A. from the University of Wisconsin-Madison. Before taking on the government and regulatory portfolio for Breakthru, Jenn served as Assistant General Counsel for the Charmer Sunbelt Group.

Please join me in congratulating Jenn on her promotion, and wishing her and Don well in their continued advocacy on behalf of Breakthru Beverage Group and the industry.



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